Matthew
Wolstoncroft
Matthew
Wolstoncroft
Matthew
Wolstoncroft
Senior Product Leader crafting
user-first digital experiences that drive results.
Senior Product Leader crafting
user-first digital experiences that drive results.
Senior Product Leader crafting
user-first digital experiences that
drive results.
About
Strategic product leader with 10+ years of experience shaping intuitive, data-driven digital experiences across health-tech, fintech, and enterprise platforms. I blend UX design, product thinking, and technical fluency to define vision, align cross-functional teams, and deliver solutions that drive retention, trust, and growth.
Strategic product leader with 10+ years of experience shaping intuitive, data-driven digital experiences across health-tech, fintech, and enterprise platforms. I blend UX design, product thinking, and technical fluency to define vision, align cross-functional teams, and deliver solutions that drive retention, trust, and growth.
From scaling mobile health platforms at SeekWell to boosting conversion at Credit.com, I’ve led UX strategy from research to launch, always grounded in user insight and business impact.
Outside of work you’ll find me in the mountains, skiing, riding my bike, or chasing music under the open sky. I’m happiest off the grid, chasing climbs, trails, and the perfect playlist.
From scaling mobile health platforms at SeekWell to boosting conversion at Credit.com, I’ve led UX strategy from research to launch, always grounded in user insight and business impact.
Outside of work you’ll find me in the mountains, skiing, riding my bike, or chasing music under the open sky. I’m happiest off the grid, chasing climbs, trails, and the perfect playlist.
Projects
Experience
SeekWell
SeekWell
SeekWell
2022 — 2025
Led end-to-end product strategy and design for a cross-platform mobile health-tech product (iOS, Android, Web), optimizing onboarding, streamlining prescription flows, and driving patient engagement, contributing to increased retention and improved NPS
Led end-to-end product strategy and design for a cross-platform mobile health-tech product (iOS, Android, Web), optimizing onboarding, streamlining prescription flows, and driving patient engagement, contributing to increased retention and improved NPS
Conducted and synthesized mixed-methods research (interviews, usability tests, behavioral analytics) to uncover pain points and rapidly iterate on solutions, boosting task completion and user satisfaction
Conducted and synthesized mixed-methods research (interviews, usability tests, behavioral analytics) to uncover pain points and rapidly iterate on solutions, boosting task completion and user satisfaction
Collaborated cross-functionally with PMs, engineers, and executives in an agile environment to ensure alignment between design strategy, business objectives, and user needs
Collaborated cross-functionally with PMs, engineers, and executives in an agile environment to ensure alignment between design strategy, business objectives, and user needs
Explored and prototyped with emerging AI tools (Cursor, V0, OpenAI, GPT-4, Claude, Midjourney, etc.) to enhance workflows, accelerate iteration, and improve content and research processes
Explored and prototyped with emerging AI tools (Cursor, V0, OpenAI, GPT-4, Claude, Midjourney, etc.) to enhance workflows, accelerate iteration, and improve content and research processes
Progrexion (Credit.com)
Progrexion (Credit.com)
Progrexion (Credit.com)
2015 — 2022
Led UX and CRO initiatives for fintech apps (iOS, Android, Web), using behavioral data, A/B testing, and journey mapping to boost account creation, trust, and activation
Led UX and CRO initiatives for fintech apps (iOS, Android, Web), using behavioral data, A/B testing, and journey mapping to boost account creation, trust, and activation
Translated user research and analytics into prioritized product requirements, improving conversion and reducing drop-off
Translated user research and analytics into prioritized product requirements, improving conversion and reducing drop-off
Collaborated across product, engineering, and compliance to launch scalable features in a fast-paced, regulated environment
Collaborated across product, engineering, and compliance to launch scalable features in a fast-paced, regulated environment
iPR Software
iPR Software
iPR Software
2013 — 2015
Designed client-facing software experiences for Fortune 500 brands, including Target, Toyota, and Xerox
Designed client-facing software experiences for Fortune 500 brands, including Target, Toyota, and Xerox
Led UI/UX strategy, front-end design, and development handoff for enterprise content management systems and digital newsroom platforms
Led UI/UX strategy, front-end design, and development handoff for enterprise content management systems and digital newsroom platforms
Worked cross-functionally with design, development, and customer support teams to deliver scalable web experiences
Worked cross-functionally with design, development, and customer support teams to deliver scalable web experiences
Education
B.S. Computer Information Systems
B.S. Computer Information Systems
B.S. Computer Information Systems
The Ohio State University 2004 — 2008
Say hello.
wolstoncroft.1@gmail.com
© 2025 — Matthew Wolstoncroft — view my resume
© 2025 — Matthew Wolstoncroft — view my resume